Atwitter over Twitter? It could happen

March 2, 2009 at 8:51 pm Leave a comment

Sally Saville Hodge

Here’s what I’ve learned in the last three months or so that I have more actively started Twittering:

  • The name is silly, but so apropos. After all, when you’re communicating in short bursts of words (140 characters max) and following more than one or two people, it does create something of the same cacophony on your senses as a large flock of birds.
  • It has a ton of fans, some of whom are rabidly judgmental. Don’t let them scare you off though, because…
  • …despite the judgmental folks, there are no real rules for using it.
  • You really have to use it to get it and its implications.
  • It’s an incredibly exciting example of how users are shaping the experience – far beyond what the people who created it ever intended or expected.

To the last point, here’s an interesting presentation by one of Twitter’s founders explaining the original idea and how users have innovated around it. Next week, I’ll take a look at some of the reasons for climbing aboard – whether for fun or for profit.

(And by the way, if you sign up for a Twitter account – it’s free – look me up at @sallyshodge.)

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Entry filed under: Integrated Marketing, New/Social Media, Resources, Trends.

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