…and another blog enters the fray

January 2, 2008 at 5:32 pm Leave a comment

Sally Saville Hodge

With some 113 million blogs opining on everything from Britney Spears’ fashion and parenting missteps to behind-the-scenes perspectives of chocolate factories, is there room for one more?

Well, a Google blog search turned up a mere 260,000 PR blogs and another 170,000 on marketing, so I’m assuming this one won’t tip the scales one way or another.

And Lord knows, there’s plenty of fodder for all of us given the number of misguided fools who somehow seem to stumble onto our playing field.

If FEMA’s infamy for staging that mind-boggling fake press conference wasn’t enough, we have our own local Hall of Shame here in Chicago. This was lately topped off by Andre Garner, Cook County Board President Todd Stroger’s main media guy. A reflection of the common political tendency to hire for connections, not smarts, Garner recently called into a local radio talk show where his boss was getting roasted as a guest, (poorly) disguising his voice and using an assumed name to come to the defense of the embattled politico. And was caught by discerning listeners.

Plenty of fodder, indeed.

So welcome to the launch of Diabloguer, brought to you by Hodge Schindler Integrated Communications. Mine won’t be the only voice, since we have a lot of smart folks here, and they have a lot of opinions. It will revolve around communications issues. Posts will be well-written. We’ll welcome your comments, even if – especially if – you don’t agree with us. (Hey, we didn’t name this the Stepford Posts, after all!)We look forward to doing our part to advance the conversation.

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Entry filed under: Diabloguer.

When being trendy is not your style

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